I'm always super stoked when a logo project lands in my lap. Dreaming up the identity for a cool brand is every design nerd's dream project. Just give me a blank sketchbook and a few hours and I'll easily sum up the entire essence of your brand in one clever, inevitable icon of Nike swooshiness-caliber! Wrong. A day or two into the process we designers quickly remember that as usual, we're in for bumpy ride. A rush job (like pretty much every design job— let's be serious), the Spree logo came at us fast and we took it on head first. Today, we are proud to present our fresh-out-of-the-oven brand identity for Spree Commerce, finished just in time for the launch of their new website. Read more on our logo-design process.

Around the office, I am known as the 'Sharp Dressed Man.' Now thanks to our latest project for ALDO, I officially hold that title online as well.

A few weeks ago we released the latest campaign microsite called ALDO Cast of Characters. The concept was relatively simple: allow visitors to create 'casts' of their Facebook friends, assigning them each a role from ALDO's Spring/Summer campaign. The creativity and development required to pull it off, of course, was more complicated than it sounds.

We were super excited to be invited to contribute a poster to Yellow Bird Project's latest creative, charity-driven project headed up by the one and only Andy J. Miller. As a follow up to the Indie Rock Coloring Book, Andy and YBP have joined forces again to create The Indie Rock Poster Book which will include 30 different posters by 30 different artists, designers and illustrators. Each poster will be an interpretation of an indie rock song of the artist's choice...

read more about our poster design here

This is becoming a familiar formula for us. Two great guys with a great product looking for an ecommerce solution with soul. Welcome to HughandCrye.com. A cleverly designed online store for men's shirts with truly innovative approach to fit. Like Yellowbird and our own store, HughandCrye.com is powered by Spree, our choice for open-source ecommerce....

Late last fall, we collaborated with strategic partner Jimmy Berthelet and STAND to create a phase 1 website for Unisson Structures, a company that designs, crafts and delivers world-class stage systems for the entertainment industry as well as architectural structures for high end building projects...

When the Jewish General Hospital asked us to make their online donations experience more user-friendly we decided to go the extra mile and refresh the look of the entire website as well, starting with our first foray into the world of stop-animation. Bob and I, armed with scissors, construction paper, and a lot of patience, got to feel like kids again for the day as we shaped and maneuvered our cut-paper design into a dancing, quirky call to action...

Late in '08, one of our favorite collaborative partners came to us to discuss a full identity and business papers redesign. MJCO is one of Montréal's premiere independent print production manager-brokers, owned by Marie-Josée Legault (the MJ in MJCO). MJCO works with design studios and corporate clients - bringing together the best designers, printers and finishers in Montréal to produce consistently stunning printed work...

Mr. Gretzky and his winemaking partners approached our strategic partner and thinktank Resonance in Vancouver to collaborate on building the brand identity from scratch. Dynamo collaborated on strategy and naming, and drove the design and development of all branded materials including packaging for all the varietals, a CMS-driven product website, and merchandising and commemorative keepsakes for the brand launch.

Penson is a recognized national B2B financial services provider offering clearing (trading execution) to banks and independents in the financial industry. Penson called upon Dynamo to design a new strategic offensive to increase market share and expand clientele. Upon reviewing the competitive landscape and narrow demographic, we decided a strong media push (print campaign) in conjunction with a call to action driving viewers to a complimentary microsite would serve them best.

2M2 is a high-caliber creative talent agency and event productions company representing premiere international photographic and visual effects artists. Dynamo designed the 2M2 website exclusively as a sophisticated online showcase and repository for 2M2’s talent roster folios.

Cineflix is a growing Canadian television production company with a focus on factual entertainment and documentary programming. They approached Dynamo with a dire need to update their online catalog offering with a site that reflects their mandate to play the edges of their industry with fresh and engaging reality programming

The National Film Board of Canada called upon Dynamo to blanket Montréal and Toronto (as well as the internet) with a compelling holiday message, driving film aficianados to the webstore where a treasure trove of national content has become newly available to the public.